Back in 2009, Journal Broadcast Corporation’s KTNV-TV in Las Vegas ran a series of “special reports” on the liquidation sales of auto dealerships formatted like news stories, aired immediately adjacent to the station’s weekend newscasts, with a “staff person…posing as a journalist” in each one. Surprise: the dealerships paid for the “coverage.” After a five-year investigation, Journal and the FCC entered into a consent decree released on Friday that has Journal fessing up to the deception and making a voluntary contriubtion of $115,000 to the U.S. Treasury.
According to the decree, the caper was the brainchild of Vegas-area advertising agency, and the complainant was another TV station in the market. It originally alleged that three stations were involved in the pay-for-coverage business, but the FCC’s only dimed one of them. Between May and August 2009, KTNV ran 27 of these “special reports.” Continue reading “Actual Fake News Costs TV Station $115,000”
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