Media Corporation of Singapore, one of the country’s largest commercial radio and television broadcasters, has announced it will end its digital radio broadcast service on December 1.
MediaCorp was the first broadcaster in southeast Asia to launch DAB service (1999). It was also quite blunt about the rationale to end it: “[T]the growth in listenership…has remained stagnant. On the other hand, the rapid growth in the number of listeners through online streaming and phone app[s]…has shown that these platforms are serving the listeners more effectively than the DAB platform.” Continue reading “DAB Defections Continue”
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